New Brunswick is a popular city in Middlesex County, N.J. It is home to an abundance of health care institutes and also Rutgers University, a top destination for students looking to further their education in the state of New Jersey.

Commonly known as “The Healthcare City,” New Brunswick features a number of pharmaceutical headquarters. So many companies manage their operations from the city that it opens up a number of jobs for both college graduates and the residents themselves. 

New Brunswick is a fast-growing and developing city, reaching new heights every year in all sectors of life. Although it’s a bustling urban area, it also boasts a lot of natural beauty, including several well-manicured parks.

There’s no shortage of fun to be had in New Brunswick. To foster a sense of community, the city regularly organizes events that stimulate the local economy and give people the chance to let loose. 

One of these events is the annual Oktoberfest. 


Gather around at George Street near New Brunswick City Center to have the time of your life at the city’s 3rd annual Oktoberfest. 

Kicking off on Oct. 12, 2019, at noon and going until 5 p.m. that evening, Oktoberfest is a fall celebration where the community gathers to eat, hear live music and enjoy each other’s company. Entry is free, so bring friends, family and anyone you’d like. Just be sure to bring along an ID for buying drinks. 

Visitors can let loose and eat their fill of the greasy yet yummy food sold at the festival’s many booths. From local delicacies, traditional dishes, and even self-crafted brews and German beers, there is something for everyone. 

There will be vendors offering activities for kids, as well as numerous games and even a photo booth to capture your memories. Local bands will be performing throughout the day with occasional surprise performances popping up here and there. You can even get souvenirs to spread cancer awareness at the JLOCF stall, which raises money to support cancer research. 

The fest brings the area’s German settlers out to play, and guests are encouraged to dress in traditional German attire, such as a dirndl and lederhosen, to get into the spirit of the festival.

Oktoberfest is sponsored by Middlesex County’s Regional Chamber of Commerce and Convention and Visitors Bureau. 

To be at the festival on time and avoid the rush, along with the traffic, contact Exclusive Taxi and Car Service, and we will be more than happy to help you reach your destination safely, comfortably and on time.